Expertise is Overrated. Be the Glue, Not the Guru.
Let’s be real: every company thinks their secret sauce is “expertise.” Meanwhile, their teams are running around speaking different dialects of corporate gibberish, and the customer is stuck wondering why no one has a clue what’s going on.
Here’s the truth: expertise doesn’t retain customers. Translation does.
Translation between vision and execution.
Translation between leadership’s PowerPoints and what actually happens on the front lines.
Translation between silos that don’t even know the other exists.
That’s where loyalty lives. That’s where retention happens. Not in jargon-filled strategies, but in making sure people, departments, and customers feel connected.
At Clingy Consulting, we don’t just build strategies. We build bridges. Because sticky isn’t about what you know. It’s about who (and how) you connect.
Retention happens in the spaces between departments.